December 2020

Blog is part of content marketing

3 Reasons Content Is the Important Part of Digital Marketing

A strong digital marketing strategy is made up of many different components. From social media to search engines, it can be difficult to know where you really need to focus your attention. While each piece of your digital marketing strategy is important for effectively promoting your business online, some elements will be more crucial than

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Social media engagements

Social Media Marketing (SMM) Defined

What is Social Media Marketing (SMM) Social media marketing (SMM) is the use of social media websites and social networks to market a company’s products and services. Social media marketing provides companies with a way to reach new customers, engage with existing customers, and promote their desired culture, mission, or tone. Also known as “digital marketing” and “e-marketing,” social

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vlogging as part of content marketing strategy

What Is Content Marketing & Why It Matters

44,000 years. That’s how long humans have been sharing stories, according to a new study published in the journal Nature. From ancient Indonesian cave art to cutting-edge infographics – fast forward a few millennia, and people are telling more stories than ever. We’ve just shifted the medium. Our digital world is evolving at a breakneck pace. Content

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